The product brochures will be classified into categories according to their industries. With the support of chambers and associations of various industries in China and the help of relevant professional companies and public medias, promotion conference and activities will be conducted across the nation, in accordance with their nationality or industry, among potential end users, specialized industrial markets as well as potential agents.

The 180-day promotion aims to collect the purchasing intents, obtain the market feedback, and to facilitate the products’ entry into Chinese specialized industrial markets. The first-hand information from end users will be directly sent to the foreign enterprises, so that the marketing orientation and focuses could be correctly defined in the next step.

The recognition in users and specialized markets will also be helpful to the promotion among potential distributors.

Searching, Training and Recommendation of Qualified Agents

A training program would be carry out, aiming at creating a better acquaintance with the foreign enterprises and brands for agents, and providing them with the knowledge about how to cooperate with the foreign enterprises.

The qualified agents, who have been systematically trained, will be recommended to and brought into line with the enterprises，so as to facilitate the establishment of cooperative relationship between foreign companies and Chinese agents or distributors.